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Getting Yourself Set To Increase Xmas Sales

Getting Yourself Set To Increase Xmas Sales

The summer is ebbing away and as the displays of sunglasses and swimsuits gradually disappear, the Christmas displays are creeping into our consciousness. If you’re a retailer, now is a great time to ensure your digital marketing activities are in place to maximise online Xmas sales. Read on to discover our top tips on getting set for sales!

What Social media Platforms Marketers Want To Learn More About

A recent report undertaken by Social Media Examiner asked marketers to identify which social media platforms they most want to improve their knowledge on. Facebook took first place, growing from 73% in 2016 to 80% in 2017. Instagram increased from 55% in 2016 to 71% in 2017. Snapchat also rose significantly, from 28% in 2016 to 42% in 2017.

The Benefits Of Social Media Marketing in 2017

The Benefits Of Social Media Marketing in 2017

In 2017, there has been two major changes to the Social Media Marketing Industry. These are increased exposure and traffic. 88% of all social media marketers and advertisers have shown that generating more exposure for their businesses via their social media has increased their website traffic significantly.

Key Social Media Marketing Stats of 2017

Key Social Media Marketing Stats of 2017

This year, we've seen the importance of visual content emphasised by the changes that occurred across almost every major social network, including Facebook, Snapchat, Instagram, and Twitter. At the same time, videos have become powerful tools for brands looking to communicate more easily with their readers.

Why use Google Shopping?

Why use Google Shopping?

There are several different ways to promote your business using Google Adwords, but one very effective method, which should definitely be explored by retailers, is Google Shopping.

How to Write Compelling Google Ad Text

How to Write Compelling Google Ad Text

To achieve high performing Google ads you need to hone your skills in two areas. Firstly you need to set up your campaigns properly and make sure they are optimised (read more about this in our blog here). Secondly you need to create ads which attract the right audience and make them want to click on your ad. Being an expert in just one of these areas is not going to provide you with the results you need, so read on for our tips on how to write compelling ad text:

How to get Noticed on Instagram

How to get Noticed on Instagram

When it comes to getting noticed on Instagram there are basic rules to follow, as would be the case with any social network: post regularly, interact with users, include an interesting description with your photos that will get other users attention. Following these brief points, which we outline below, will greatly improve your brand awareness.

Facebook Advertising Top Tips

Facebook Advertising Top Tips

Facebook advertising is a great way to reach a targeted audience with a tailored message but as with any form of digital marketing it’s easy to waste money if you don’t understand the full range of options available to you.

A Guide for Businesses on LinkedIn’s Latest Changes

A Guide for Businesses on LinkedIn’s Latest Changes

LinkedIn has introduced some significant changes recently to both the look and features of the platform. In this post we’ll talk you through what they are and how they effect your LinkedIn personal and company profiles. LinkedIn has not introduced these changes across the board, so if you don’t see any changes when you log into your account and look on the home page, don’t worry you will soon!

Hootsuite For Beginners

What is HootSuite?

Hootsuite for BeginnersHootSuite. You’ve heard of it, and you may even already know that it has something to do with social media. But is HootSuite free? What exactly does it do?

You've come to the right place to find out.

HootSuite is a social media management tool that allows users to schedule and post updates to any pages or profiles for Facebook, Twitter, LinkedIn, Google+, Instagram, WordPress and others from one place – the HootSuite dashboard.

When you sign up, you are essentially given a dashboard with tabs organising all the social profiles you connect to HootSuite.

Juggling multiple social media accounts across several networks can get hectic, and of the many management tools available, HootSuite is the platform we recommend for business. 

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with our MANAGEMENT SERVICE

Outsource digital marketing and social media activities to our specialists - we can make them work for your business.

Saving you time and giving you peace of mind knowing these key marketing activities are still being undertaken on your behalf.

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Gain clarity on how to best use social media and digital marketing tools for your business via our courses.

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